Connecting with Influencers at CiderCon® 2020
In just a few short weeks I will be attending CiderCon® 2020 (held by the American Cider Association) in Oakland, California. The conference takes place January 28-31, during the first Bay Area Cider Week. Attendees from United States, Canada, Europe, Asia and South America will be participating in workshops, tasting seminars, and tours. Keynote speaker Jill Giacomini Basch, owner of Point Reyes Farmstead Cheese Company, will open the...
USACM Unveils New Brand: American Cider Association
Today the United States Association of Cider Makers (USACM) unveiled its new brand as the American Cider Association (ACA), including its new logo, created by graphic designer Randi Karabin of SIP Publishing. The ACA announced that the new look and name go hand in hand with new aggressive strategies to grow the cider industry, including achieving legislative and regulatory goals on behalf of the association’s members. “We’re doing so...
First Gluten-Free CBC
The first annual Gluten-Free Craft Brewers Conference (GFCBC) took place at Holidaily Brewing Co. in Golden, Colorado on Wed. Oct 2. With research data showing that the gluten-free beer market is expected to climb 14% by 2022, gluten-free breweries from across the country gathered to collaborate on education, branding and marketing, and innovative ways to continue pushing the gluten-free beer industry forward. Participating breweries...
Reflecting on GABF
How was GABF? Invigorating. You could say it was the energy of the 800 breweries with 4,000 beers from around the country, or maybe it was the excitement in each attendees eyes trying the beer(s) of their dreams. For me, it’s how far GABF has come to include EVERYONE! Standing inside GABF this year, I reflected on a time when I first got diagnosed with Celiacs Disease. I had not had the chance to make it to the festival prior...
Gluten-Free Craft Brewers Conference & GABF
I am humbled to announce that I am giving a presentation on marketing, branding, and social media at the Gluten-free Craft Brewers Conference in Golden, Colorado on Oct 2. Coincidentally, the conference will take place during the week of the Great American Beer Festival (GABF). This is the first time in craft beer history that a conference will be dedicated to the gluten-free craft beer market. Other tracks taking place tomorrow...
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